Redesign of the largest Swedish weather website

Klart is the largest weather website in Sweden with over 1.5 million unique visitors per week.

The website of Klart was overdue for a redesign and Glauser Creative worked with UX and design to improve on an already popular brand.

The challenge was creating a good user experience for all kinds of use cases as well as making it work well on mobile. A lot of people are very passionate about weather and wants their weather data displayed in very specific ways depending on how they think about weather. Some want hourly breakdowns, others care only about precipitation. Some check weather daily, others only before trips or events.

Balancing information density with readability, especially on mobile screens, required careful consideration of what data to prioritize and when.

The design was supposed to feel recognisable from previous version but still a new and fresh Klart.se. Evolution rather than revolution.

The home page have a characteristic look with a map of Sweden.

Midsummer is probably the most interesting day of the year for checking the weather.